Wednesday, January 2, 2008

Biz Site Biz Ezine - Number One Marketing Tool

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gr8playboy, you are receiving this E-Zine because
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1/2/08

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~~~~BIZ SITE BIZ E-ZINE~~~~

"The How-To-Do-It-E-zine"
BizSiteBiz.com

Issue #413
January 2, 2008

Larry Johnson
Publisher-Editor

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~~~ WHAT'S INSIDE THIS ISSUE~~~

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~ EDITOR'S COMMENTS

~ QUOTE OF THE WEEK-- Or *I Wish I'd Said That*
~ TODAY'S PROMOTION TIP- "Customer Service Tips"
~ ARTICLE OF THE WEEK- "Number One Marketing Tool"
~ RECOMMENDED LINKS -- New Resources & Links
~ READER'S FEEDBACK -- Your 2 Cents
~ A*D PLACEMENT INFO -- Order A*ds Here
~ JOKE OF THE DAY - Or *Laughing is good*

~ SUBSCRIPTION INFO -- At the end of the ezine

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EDITOR'S NOTES AND COMMENTS

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Hi gr8playboy,

I wonder if there is anyone in the world who is
sending out a message, newsletter, or ezine this week
who is not saying, "HAPPY NEW YEAR."

The transition to a new year for me is a bother.
One thing that gives me problems is writing checks.
I keep using the old year in the date.

It soon passes though and I become accustomed to
the change and take it as second nature.

What bothers you about moving to a New Year ?
Let us know and me may share it with other readers
in a future issue.

We are doing a text-only version of the ezine this
week in honor of New Year's Day.

- Larry

======

Welcome to the weekly BIZ SITE BIZ publication.
If you are a new subscriber, we give you a special
welcome.

Today's featured article provides : "Autoresponders
-Your Number One Marketing Tool".

Today's Promotion Tip is: "Customer Service Tips".
Here's an easy way to get more traffic to your site.

Our subscriber list continues to grow. We currently
have about 6,065 double opt-in subscribers. We are
adding about 200 new subscribers each week.
=====

Get our Fr*ee A*d Media Kit here:
BSB_Media_Kit-3762@ebizac.com

You are invited to visit our home page and see the
changes and updates:

http://srv.ezinedirector.net/?n=2008068&s=71668000 .

More later,
Larry (;>)

=====

Vote & Recommend

Vote for this Ezine at the Ezine Finder:
www.ezinefinder.com/bizbiz-vote.html

Recommend this Ezine at the Ezine Finder:
www.ezinefinder.com/bizbiz-recommend.html

=====

Staying In Touch...

We want to meet your needs and provide answers
to your promotion and marketing questions and
problems.

Support Center:

http://srv.ezinedirector.net/?n=2008069&s=71668000

'Till next week....Best of luck with your promotions.

Larry (;>)

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QUOTE OF THE WEEK

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An optimist stays up to see the New Year in.

A pessimist waits to make sure the old one leaves.

- Bill Vaughan

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TODAY'S PROMOTION TIPS & TRICKS

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"Customer Service Tips"

The customer is always right.

That is an old expression, but it is always true. The
problem or blame may be on the customer's side, but
you should never tell them outright.

If it's a problem on their side, just give them the steps to
fix it and be try to be understanding. If the problem is on
your side, do not be afraid to say that you are sorry and
explain the problem if the situation warrants it.

Keeping an existing customer is easier than trying to
find a new customer.

=====

Next week we will outline for you some more
useful thoughts on promoting your site.

Best of luck with your promotional efforts...

--Larry

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1/2/08
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ARTICLE OF THE WEEK

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"Autoresponders - Your Number One Marketing Tool"

-Larry Johnson, webmaster

One of the key tools for anyone wanting to do business
on the World Wide Web is an autoresponder. It also is
one of the most misunderstood tools among those new to
the effort – and sometimes even for those who have been
online for many years.

In its simplest form, autoresponders allow you to
create a fixed message that will go back to anyone who
e-mails a specific address. The most common use for
this is the "I'm away from my office until 29 May and
will not be checking my e-mail until I return" type of
message. Messages of this type can be created within
the control panel of most ISP e-mail servers.

Autoresponders are far more versatile, however. Even
the basic autoresponder that comes with your e-mail
account can be set up to send a document or photo, even
an audio or video file to anyone contacting that
address. This is the most basic form of using an
autoresponder for delivering a product, but it is not
recommended for products you are selling because of the
lack of control. Basically, whatever you are selling
will be delivered to anyone sending an e-mail to that
address – whether they paid for it or not.

Third party autoresponders provide the kind of control
needed for a marketing or sales application. The good
news is there are a number of excellent autoresponders
that can be used at no charge. Those that do have a
fee – whether a one-time purchase fee for a system you
set up on your own server or a monthly/yearly fee for
one you access online – typically are well within the
budgets of nearly anyone trying to do business online.

Perhaps even better news is that autoresponders are not
difficult to set up, even those that offer several
levels of capability across a broad range of possible
applications. The largest and most popular
autoresponders often come with tutorials – some of them
video – that walk you through the set-up process
step-by-step. Many also have user forums or support
systems that will help you if you get stuck.

The possible uses for an autoresponder at this level
are legion. For example, you can set one up to send
out a newsletter to your mailing list on a regular
basis, another to send e-mails advising your list of
special sales, upgrades, new releases or other such
information. Still another autoresponder can deliver
your digital product, along with future patches or
upgrades.

These different tasks actually can be set up using a
single autoresponder, even a single account, depending
on the capabilities of the system you have selected.
Many of the free autoresponders allow you to upgrade to
a fee-based version, with far more capabilities,
without losing anything you already have created.

Anyone who thinks they may someday want to have a
mailing list or sell any kind of product – especially
digital, such as downloadable software or e-books –
should make investigating autoresponders one of their
first and most important tasks. The more you know
about them in advance, the more prepared you will be to
quickly and efficiently get your business online.

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READER'S FEEDBACK-- Your 2 Cents

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~~~ Give Us Your "2 cents" ~~~

--Send us your Questions, Tips & Comments--

Let us have your "2 cents"...things you like or don't like.

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ADVERTISING INFORMATION

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~~~ Advertise In This E-zine ~~~

YOUR TOP SPONSOR A*D can be here next week
reaching thousands of interested webmasters,
publishers and entrepreneurs.

YOUR MIDDLE SPONSOR A*D can be here next week
located between the popular Promo Tips and Article
Section.

YOUR EXCLUSIVE SOLO A*D will be sent out to the
entire membership of this mailing list on Mondays,
Tuesdays or Thursdays depending on available slots.

Get our Fr*ee A*d Media Kit here:

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MOTIVATION & INSPIRATION

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"Four Times Married"

An 80 year old lady was being interviewed by the local
news station because she had just gotten married . . .
for the fourth time.

The interviewer asked her questions about her life, about
what it felt like to be marrying again at 80, and then
about her new husband's occupation.

"He's a funeral director," she answered.

"Interesting," the newsman thought. He then asked her
if she wouldn't mind telling him a little about her first
three husbands and what they did for a living.

She paused for a few moments, needing time to reflect
on all those years. After a short time, a smile came to
her face and she answered proudly, explaining that
she'd first married a banker when she was in her early
20's, then a circus ringmaster when in her 40's, later on
a preacher when in her 60's, and now in her 80's, a
funeral director.

The interviewer looked at her, quite astonished, and
asked her why she had married four men with such
diverse careers.

She smiled and explained "I married one for the money,
two for the show, three to get ready, and four to go!"

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Biz Site Biz **Disclaimer**

We accept no responsibility whatsoever for the content,
profitability or legality of any published article or a^d
in the Biz Site Biz Ezine.

Biz Site Biz Ezine runs articles and a^ds in good faith but offers
NO gua^rantees unless expressed by me or Biz Site Biz Ezine.

Please use your best judgment in ANY transaction
or deal you enter into an offer to which you respond.

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(C)1999-2008-All rights reserved

Published since March/1999

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~~ Final Words ~~

Now there are more overweight people in America
than average-weight people. So overweight people
are now average.

Which means you've met your New Year's resolution.

- Jay Leno (1950 - )

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